We believe in the evolution of craft that still exists in the age old gullies of India and which in true context is the 'Luxury for the Rich'. India's cultural identity is so deeply rooted in its vast textile tradition that as most of the world seems to be severing its links with the natural and organic processes of textile production,the Indian subcontinent still retains a hold on many of its ancient clothing traditions.We at AMIZRA believe that different kinds of fashions come and go but usage of different embroideries and textiles to accentuate the beauty of clothes never fades.
Our designers firmly believe that India wrapped in the mystique,enhanced with the romance of fabled crafts,has one of the finest traditions of embroidery and textile in the world.
Our team works closely with the spinners,weavers,dyers,printers and embroideres commissioning textiles from renowned centres of excellence across the subcontinent.
Hence our journey"Return to Roots" will take you into hidden treasures of the East that are uniquely influencing both life and style.
In a nutshell AMIZRA is a 'Complete Guide' to the embroideries and textiles of 'Royal India'.